Social Networks are Touchpoints for Customer Acq. & Retention
Nice article by Brian Solis about SM serving as “touchpoints” as the point of contact between a buyer and a seller.
You can read the entire article HERE.
So, as you may know Facebook bought Instagram a while back for $1 Billion. Yesterday, they posted a new T&C: ”You agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions,…
From the NY Times: When Randall Stephenson, AT&T’s chief executive, spoke about the state of the wireless industry at a conference this week, he shared some surprisingly frank comments about the iPhone. If AT&T hadn’t offered unlimited data, it would have been able to get people who used more data to pay up for it,…
Guess Instagram read my last post 🙂 – they’ve “cleared up” their new T&Cs http://business.time.com/2012/12/20/lessons-from-facebooks-instagram-photo-flap/
No… No it’s not and it never was. First of all, it always cost time. Not only the time to write a post or snap an Instagram photo, or write a tweet, but the time to do the followup and do it correctly. Remember the first rule of Social Media. It’s SOCIAL. It’s designed for you (and/or…
Soooooo… I think we can call the iPad a hit. Apple sold 3 million in the first 80 days after launch. There were about 80 ‘tablets’ that appeared at the recent CES. That’s a lot of data being tossed through the airwaves. So, listen up AT&T, Verizon, T-Mobile, Sprint, Metro PCS and anyone else I’ve…
Yes, I know it’s “Star Wars Day” (May the 4th), but I couldn’t help using an old Star Trek line for today’s headline. Today, I’m referring to organic views. Whenever you post on Facebook, (or many other social media platforms) people will see your post – without you paying for it – just on it’s own,…
Fantastic article.Really looking forward to read more.