Good Customer Service is all about Exceeding Properly Set Expectations
A new study (Read it by clicking HERE) says 42 Percent of Consumers Complaining in Social Media Expect 60 Minute Response Time. So, have the expectations been set properly?
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Facebook Rolls Out Offers Feature For Brands
Nice article on this over at Social Bakers: Summary: Facebook Offers is a discount/promoÂtional tool you create from your business page, which allows you to reach a larger audience. Once you create an offer, it will be shared with people who have liked your page, as well as allowing them to share it with their friends. As…
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Next Speaking Gig – 7/31 – West Orange
CONFIRMED! I will be speaking at the JBN BizExpo and Networking event on July 31 in West Orange. For more details and to RSVP, please CLICK HERE
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Why I get no sleep! :)
An INSANE SocMed infographic (click image to ’embiggen’):
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OK – I LOVE This Idea…
‘Cash Mobs’ flood local businesses with shoppers Shop owners might fear a mob congregating outside the door, but don’t be scared if you’re the target of a “Cash Mob.” Organized as a reaction to behemoths like Target that lure business from the little guys, cash mobs support local stores  by flooding them with shoppers…  (read…
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Microsoft Whoops
Looks like Microsoft tried to make a buck off the death of Amy Winehouse: http://www.huffingtonpost.com/2011/07/26/microsoft-amy-winehouse-death-tweet_n_909588.html
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What’s Better?
Many businesses now have a Facebook page (if you don’t you should call us, but I digress.) Once you hit 25 “Like-rs” you can get a custom URL for your page (like www.facebook.com/cellcon.) BUT let me ask you this: When advertising your Facebook page, which would you (as a customer) remember more: www.facebook.com/companyname (and that’s…
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Startup replaces cold calls with tweets
Interesting article HERE on how ecycler.com decided to skip the traditional cold calling sales strategy and turned to social media to reach out to potential customers.
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Social Media is… (and isn’t)
So, since I’ve been doing a bit more speaking and networking recently (see the last post) I’ve been talking about what Social Media IS (and what it ISN’T) Social Media IS a fundamental shift in the ways companies communicate to their ‘public’ and vice versa. Social Media IS a cheaper/faster/(better?) way to communicate and exchange…
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Still Want To Know Why?
I’m sure there are more than a few of these around, but I’m likin’ this one. If you’re still not sure about Social Media as a Business Tool/Opportunity, take ~4 minutes and watch this: