Go Watch This – Now – Please
Once again, Gary Vaynerchuk hits it on the head. Want to know about ROI and Social Media? Gary has THE answer. Click HERE to find out
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And Who/How Gets it Right…
ByAdamSo no more than a few hours ago did I write about how a company is shooting itself in the foot with Social Media. READ THIS NOW TO LEARN HOW CUSTOMER SERVICE SHOULD WORK. Yes, I’m yelling but y’all really really really need to read this from an article in Forbes: “I recently received a…
Social Media is… (and isn’t)
ByAdamSo, since I’ve been doing a bit more speaking and networking recently (see the last post) I’ve been talking about what Social Media IS (and what it ISN’T) Social Media IS a fundamental shift in the ways companies communicate to their ‘public’ and vice versa. Social Media IS a cheaper/faster/(better?) way to communicate and exchange…
Facebook is NOT Social Media – Here’s Why…
ByAdamOK, of course Facebook is social media. It’s the de facto standard and the 800 lb gorilla of social media. But what I mean is advertising on Facebook isn’t social media. Here’s what I mean. If you’re planning on your post/boosted post/ad to go viral, you can forget it. It’s a rare occurrence and outside of adding…
Facebook Rolls Out Offers Feature For Brands
ByAdamNice article on this over at Social Bakers: Summary: Facebook Offers is a discount/promotional tool you create from your business page, which allows you to reach a larger audience. Once you create an offer, it will be shared with people who have liked your page, as well as allowing them to share it with their friends. As…
What’s Better?
ByAdamMany businesses now have a Facebook page (if you don’t you should call us, but I digress.) Once you hit 25 “Like-rs” you can get a custom URL for your page (like www.facebook.com/cellcon.) BUT let me ask you this: When advertising your Facebook page, which would you (as a customer) remember more: www.facebook.com/companyname (and that’s…
Big Changes to LinkedIn Company Pages
ByAdamToday, I received notice that LinkedIn will be stopping (and removing) all Company Products and Services Pages as of 4/14/14. First, please note that this will NOT IMPACT your main company page. You will have the option to have a new “Showcase Page” created. However, these place a larger impact on an image, and less…